hackforla/internship

Define Marketing Objectives for TWE project

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#640 opened on Oct 27, 2024

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Participant Type: TWE Team MemberReady for productcomplexity: mediumfeature: marketing plangood first issuerole: UI/UX researchrole: marketingsize: 3pttime sensitive

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Description

Overview

In order to help you market TWE project, we need to collect the following information:

Action Items

  • Identify the answers to each of these questions for your project putting your notes in the comments and checking off the boxes as you go:
    • Mission
    • Marketing Objective (KPI)
    • Primary Target Audience
    • Secondary Audience
    • Location (of Target Audience)
    • Timeline
    • Key Events
    • Budget
    • Gifted Media (Digital, TV, OOH, etc.) - free media or partner website with significant levels of traffic
    • Potential Business Partners
    • Potential Spokespeople
    • Free Press Opportunities
    • Key Outreach Platforms
    • Links to Digital Assets/Graphics
    • Other Important Information

Resources

Screen Shot 2021-02-04 at 6 33 26 PM

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